This project for Joker Reizen was a group rebranding assignment created together with Maité Slap, Elisa Spaans and Demi Mertens.
Based on research into trends in the travel industry, we developed a full rebranding, a campaign plan using the See–Think–Do–Care model and an innovative idea designed to be relevant in the next five years.
Based on research into trends in the travel industry, we developed a full rebranding, a campaign plan using the See–Think–Do–Care model and an innovative idea designed to be relevant in the next five years.
This project also helped me explore the full potential of AI-generated content and video editing. At the same time, it showed me how strong teamwork and a positive team atmosphere can make a big difference in both the process and the final result.
AI GENERATION - VIDEO EDITING - GRAPHIC DESIGN - TEAMWORK - COMMUNICATION